With nearly 18% of the world's total population, India boasts the highest population globally. At Prefficient, we believe that successful business is founded on understanding people as consumers of products and services. Given India's status as the largest and most diversified consumer base globally, it represents a significant market for global companies.

Prefficient is the ideal partner for global companies seeking to enter the Indian market. We offer expertise in understanding the Indian market landscape, assessing the feasibility of your business concepts in India, identifying target consumer groups, making Go/No-Go decisions, developing approach strategies, and creating implementation plans. Partner with us to unlock the immense potential of the Indian market for your business